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Laufen at Dubai Design

Laufen at Dubai Design Exhibition Stand

Exhibition Stand Production & Fabrication

Laufen at Dubai Design

Laufen at Dubai Design: Exhibition Stand Production & Fabrication

Project Overview

Laufen, the Swiss premium bathroom brand, took part in the Dubai Design exhibition to showcase its latest collections to architects, designers, developers and industry professionals. The brief was to turn a series of product stories into one cohesive, immersive stand: Vitreon Steel, Kartell by Laufen, and IN&OUT with Cleanet Auria and many more.

Our team was responsible for the full production and fabrication of the stand, translating the approved design into a precise, high-finish physical environment. The result is a gallery-style space in which each collection has its own mood, colour world and focal point, while the Laufen identity stays clear throughout, from the illuminated entrance feature to the carefully lit product displays.

Project Info -

Category:

Exhibition Stand Design Production & Fabrication

Location:

Dubai, UAE (Dubai Design exhibition)

Scope:

Production, fabrication, lighting, finishing and on-site installation of the exhibition stand

Dated:

November 2026

Client:

Laufen

Laufen at Dubai Design Image 1
Laufen at Dubai Design Image 2
Laufen at Dubai Design Image 3
Laufen at Dubai Design Image 1
Laufen at Dubai Design Image 2
Laufen at Dubai Design Image 3

Our Approach

From Concept to Reality

A stand of this standard depends on accuracy, finish quality and tight coordination, so we treated the build as a controlled production process. We began by reviewing the approved design and developing detailed shop drawings, checking dimensions, structure, lighting positions, services and venue rules before any material was cut. Finishes were carefully matched to the brand palette, including matte navy and warm grey paint, brushed stainless-steel cladding, glossy lacquer, stone-effect surfaces and clear and tinted acrylic.

Walls, plinths, shelves, vanity units and display structures were then fabricated in our workshop under controlled conditions, along with the backlit 3D lettering and logo elements, which were wired for even illumination. Every element was inspected for edge quality, finish, alignment and lighting performance before leaving the workshop. The stand was delivered in sections and assembled on site within the exhibition build-up schedule, where lighting was aimed and tested, mirrors, fixtures and sanitaryware were mounted, and final touches were completed in time for opening.

From Concept to Engagement

The stand was designed not only to look striking but to draw visitors in and keep them engaged. An illuminated Laufen entrance feature acts as a landmark and guides visitors naturally through each collection, with distinct colour palettes giving every range its own identity.

Styled vanities, mirrors and accessories present the products as real bathroom spaces, while halo-lit mirrors, backlit lettering and focused lighting highlight the materials and draw the eye to key pieces. Clear wall graphics explain each concept without the need for a guide. The result strengthened Laufen’s premium positioning and supported meaningful conversations with visitors.

Watch our Project Highlights.

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